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June Monthly Meeting: Proactive Pitching: How to Hit it Out of the Park

June 15, 2022 @ 8:00 a.m. - 9:30 a.m.

Join your fellow PR pros as Robyn Felix APR, Communications & Board Services Bureau Chief of Southwest Florida Management District shares tips on proactive pitching. Pitching positive stories to the media is a top priority for the Southwest Florida Water Management District. Robyn Felix will share the process the District follows to develop trust-based relationships with the media and story ideas that reporters love to cover. Robyn will walk you through the process of preparing for an interview and share a variety of real-world examples and practical tips from her more than 26 years of experience in television news, media relations and public relations in the Tampa Bay area.

About Robyn Felix, APR

As bureau chief of Communications & Board Services, Robyn Felix provides strategic leadership for the Southwest Florida Water Management District’s communications and outreach to internal and external audiences, strategic planning efforts and support services to the District’s Executive Team and 13-member Governing Board. Felix has more than 16 years of experience at the District serving in a variety of roles, including Communications Specialist, Media Relations Manager and Communications Manager. Prior to joining the District, Robyn was a Public Relations Representative for Busch Gardens Tampa Bay. She began her career in television news at WTSP-TV Ch 10 in St. Petersburg. Robyn earned a bachelor’s degree in Telecommunications (News) from the University of Florida (Go Gators!) and is accredited in Public Relations by the Public Relations Society of America.

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