April Monthly Meeting: CANCELED
Terrace Hotel 329 E Main St, Lakeland, FL, United StatesChad McLeod will discuss the PR principles that helped shape his messaging strategy and share how he used unconventional methods, like a campaign podcast, to connect with potential voters.
Virtual Coffee Meet-up
Coffee is just as essential as your FPRA colleagues! Grab a cup of your favorite joe and head over to our virtual meet-up. We want to hear how you’re doing, if you’re working from home and how that’s going, tips, tricks, funny memes, we want to hear it all. Bring any questions you might have for your fellow PR Pros and join us!
Virtual Happy Hour
We miss you FPRA Fam! Grab your favorite adult beverage or even just some sweet tea and join us for virtual Happy Hour.
Virtual Coffee Meet-up – May 2020
Coffee is just as essential as your FPRA colleagues! Grab a cup of your favorite joe and head over to our virtual meet-up. We want to hear how you’re doing, if you’re working from home and how that’s going, tips, tricks, funny memes, we want to hear it all. Bring any questions you might have for your fellow PR Pros and join us!
May Virtual Meeting: Facebook Ad Optimization and A/B Campaigns
Online Event FL, United StatesIn this time, connecting with your audience through digital channels is more critical than ever. Social media use has doubled during the pandemic. Amy Dobson, Owner and Chief Creative Officer for Metta Digital Marketing, will guide you through 5 critical tips to optimizing the ever-evolving landscape of Facebook advertisement. Also, Amy will share the benefits of split testing (A/B campaigns) and how to identify ad variables to increase conversions. Discussion points will include ad objectives, creative, audience, determining split test variables, and post-campaign data analysis.
June Virtual Meeting: PR Lessons from the Campaign Trail
Online Event FL, United StatesChad McLeod will discuss the PR principles that helped shape his messaging strategy and share how he used unconventional methods, like a campaign podcast, to connect with potential voters.
Virtual Coffee Meet-up – June 2020
Coffee is just as essential as your FPRA colleagues! Grab a cup of your favorite joe and head over to our virtual meet-up. We want to hear how you’re doing, if you’re working from home and how that’s going, tips, tricks, funny memes, we want to hear it all. Bring any questions you might have for your fellow PR Pros and join us!
July Virtual Meeting: Jason Ellis – Cob & Pen, Good Thyme, and Rec Room
Online Event FL, United StatesJason Ellis is a co-owner of Cob & Pen, Good Thyme, and Rec Room. In this session, Jason will share what he loves about this community, lessons learned from opening businesses in Lakeland, and having to adjust to the COVID-19 pandemic as a restaurant co-owner.
Virtual Coffee Meet-up – July 2020
Coffee is just as essential as your FPRA colleagues! Grab a cup of your favorite joe and head over to our virtual meet-up. We want to hear how you’re doing, if you’re working from home and how that’s going, tips, tricks, funny memes, we want to hear it all. Bring any questions you might have for your fellow PR Pros and join us!
August Monthly Meeting
Online Event FL, United StatesJoin your fellow public relations professionals as we catch-up over coffee, present the chapter awards, review the 2020-2021 slate of officers, and more. Grab your favorite morning beverage and join us on Zoom.