Holiday Social
Jennifer Kleman Olivier will be hosting our Holiday Social again this year on December 13th. We hope you can join us for some food, drinks, laughs, and of course....UGLY SWEATER ACTION! Please RSVP to Jennifer Olivier at jolivier@eyesfl.com or call/text (863) 398-5610 for address and gate code.
Crisis Communication: Lakeland Electric’s Response to Hurricane Irma
Fresco's Downtown Lakeland 132 S Kentucky Ave, Lakeland, FL, United StatesMid-September, Hurricane Irma swept through Florida and left a trail of destruction in her wake. Lakeland Electric was faced with the challenge of communicating updates to thousands of customers and community stakeholders during and after the storm, which caused the most damage to the utility’s infrastructure in its history. Join us as members of Lakeland […]
Newspapers 2018: A discussion on the past, present, and future of the print media business
Fresco's Downtown Lakeland 132 S Kentucky Ave, Lakeland, FL, United StatesSpecial thanks to our January meeting sponsor, Escape Room! Early Bird Registration ends Thursday, January 11. Register Now About the Presenter: Brian Burns was named publisher of the Ledger Media Group — which includes The Ledger in Lakeland, the News Chief in Winter Haven, Polk Life magazine and related web sites — in January 2017. […]
LEGOLAND Beach Retreat: Lessons Learned
Fresco's Downtown Lakeland 132 S Kentucky Ave, Lakeland, FL, United StatesCOWABUNGALOW! David Brady, senior public relations manager for LEGOLAND Florida Resort, offers an inside look at the creative efforts to market the resort’s second on-site accommodations, a village-style vacation resort with a theme unique among the eight LEGOLAND resorts worldwide. Hear what worked, what didn’t, and lessons learned that will inform future PR plans at […]
FPRA Social AKA “Box Wine Picnic”
Bring a blanket or chair and join FPRA for a “Box Wine Picnic” on March 16 at Lakeland’s Lake Mirror Amphitheatre while we enjoy Pops by the Lake with Six String Soldiers presented by the Imperial Symphony Orchestra.
Knowing Your Audience: What does the data say?
Fresco's Downtown Lakeland 132 S Kentucky Ave, Lakeland, FL, United StatesTo achieve the best results in public relations, a clearly defined target audience is critical. The Central Florida Regional Planning Council will share current demographic and economic trends of Polk County to provide insight to your broad audience while sharing tools on how you can access data from your desktop.
2018 Media Summit
Southeastern University 1000 Longfellow Blvd, Lakeland, FL, United States2018 Media Summit - Changing Times: Sharpening Your Message and Navigating the World of New Media The media landscape is changing. Learn from news editors, reporters and public relations professionals on how to communicate more effectively in a digital age. Enjoy breakfast as local news leaders analyze the current state of the media industry and […]
Lakeland Magic: Communicating the Orlando Magic’s Commitment to Lakeland & Polk County
Fresco's Downtown Lakeland 132 S Kentucky Ave, Lakeland, FL, United StatesJoin the huddle as the leadership team of the Lakeland Magic, including team President Shelly Wilkes, discuss the successes and challenges of introducing Polk County’s own NBA development league professional basketball team to the area. They’ll share the game plan of developing fans in a new market, building community partnerships, and scoring broad support for […]
PR on the Pod
Fresco's Downtown Lakeland 132 S Kentucky Ave, Lakeland, FL, United StatesHas your organization considered entering the world of podcasting? As companies turn to new media to connect with their audience, many have found podcasting to be an effective public relations and marketing channel. Joe and Chad McLeod (yes, they are brothers) will discuss their journey into podcasting and what they’ve found to be successful. They […]
Maximizing Life Purpose by Managing Time More Intentionally
Fresco's Downtown Lakeland 132 S Kentucky Ave, Lakeland, FL, United StatesStruggling to find balance while planning the latest campaign, keeping up with your social media schedule, and answering endless emails – and don’t forget enjoying time with family and friends? Join us as Mayor Bill Mutz shares nuggets and life tips for organizing and planning your time to get more accomplished daily, and get one […]